Pro Studio AS Photography Joins The Kodak Express Network
Based in Bournemouth, AS Photography integrates Professional Photography Studio with large range of Photo Retail Offerings
Business owner Adrian Suckling has always had a passion for photography and accomplished a photographic degree at Westminster University, however, spent most of his working life in the financial services industry.
After different job roles abroad, Adrian located back to the UK where he decided to implement his idea of opening a photographic studio. Adrian explains how this plan developed: “During the process of bringing the idea to fruition it became clear that having a mix of studio services and a retail store offering would be beneficial for building a strong customer base. Offering a photo print service for customers to come in and create prints from their own photos is a fantastic way to drive business for other photo products too.”
After deciding upon the main concept of his business it was important for Adrian to get the branding right and clearly communicate his services. This is where Adrian considered making AS Photography a member of the Kodak Express network of stores:
“I wanted to make sure that shoppers knew our business isn’t just about the photography studio. I see the Kodak name as synonymous with high street photo printing which will be a clear message to our customers that they can come to us to print their images. In addition to the Kodak signage we have branded our studio as ‘Main Frame Studio’. The two sit perfectly together.”
In order to offer a wide range of photographic products to its customers ,AS Photography purchased a Kodak Apex together with a Kodak Kiosk as well as a Photobook Printer and a Large Format Printer through Tetenal:
“Being new to photo printing it was extremely useful to visit Tetenal’s office and showrooms in Leicester as we got to see the Kodak Kiosks and APEX dry lab in operation and could test it to make sure it was right for us.” To complete the offering, Adrian also integrated sublimation equipment into his store which enables him to produce a large array of photo gifts including t-shirts, mugs and other household items.
"It was extremely useful to visit Tetenal's Showroom to see the equipment in use"
With Christmas around the corner AS Photography will run its first Marketing activities all around the festive season. The main initiative will be turning their studio into a Christmas grotto where children can have their picture with Santa Claus taken:
“We are a brand new store, linking our store to family Christmas shopping trips will be great way to make people aware of our business, especially at such a crucial trading period.”